Comparison · checked 26 September 2026
Metricool vs Buffer
Buffer is cheaper to start: $5 per channel per month, billed annually against $20 per month, billed annually.
Metricool charges flat tiers, while Buffer charges per channel, which matters most as you add channels or teammates.
| Metricool | Buffer | Hookpost | |
|---|---|---|---|
| Cheapest paid plan | $20 per month, billed annually | $5 per channel per month, billed annually | ₹599 per month flat |
| Pricing model | flat tiers | per channel | Flat tiers, no per-channel fee |
| Free plan | 1 brand (all networks except LinkedIn and Twitter/X), 20 posts per month | 3 channels, 10 scheduled posts per channel (refills as posts publish) | 2 channels, 30 posts a month |
| Public API | Yes | Yes | Yes (Standard and above) |
| MCP server / AI agents | Yes | Yes | Yes (Standard and above) |
| Open source | No | No | Yes, AGPL-3.0 |
| Prices in rupees (India) | No, USD | No, USD | Yes, with UPI Autopay |
| Networks | Instagram, Facebook, Threads, TikTok, YouTube, Twitch, LinkedIn, Pinterest, Bluesky, Google Business Profile, Twitter/X (add-on), Web/Blog | Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, Substack, Threads, TikTok, X, YouTube | X, LinkedIn, YouTube, Facebook Pages, Bluesky, Discord, Slack, Telegram, WordPress, Dev.to and more (Instagram and Threads awaiting Meta approval) |
Sources, read 26 September 2026: metricool.com/pricing, buffer.com/pricing, buffer.com/mcp. Prices change; confirm on the vendor's page before you buy.
Where Hookpost fits
If you are in India, post mainly to X, LinkedIn, YouTube or community channels, and would rather pay one flat rupee price than a fee per channel, Hookpost is worth a look. It is open source, has a free plan, and ships an MCP server so an AI assistant can schedule for you. If you need Instagram today, choose Metricool or Buffer for now: Hookpost's Instagram connection is waiting on Meta approval (Facebook Pages work today).
Questions
- Is Metricool cheaper than Buffer?
- On the cheapest paid plan, yes, the other way round: Metricool starts at $20 per month, billed annually and Buffer at $5 per channel per month, billed annually. Check how each one counts channels and users before comparing totals.
- Does Metricool or Buffer have a free plan?
- Metricool: 1 brand (all networks except LinkedIn and Twitter/X), 20 posts per month. Buffer: 3 channels, 10 scheduled posts per channel (refills as posts publish).
- Is there a cheaper alternative to Metricool and Buffer?
- Hookpost has a free plan (2 channels, 30 posts a month) and a flat ₹599 a month plan for 5 channels, billed in rupees with UPI Autopay. It publishes to X, LinkedIn, YouTube, Facebook Pages, Bluesky, Discord, Telegram and more; Instagram and Threads are waiting on Meta approval.
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